top of page

The Big Data Blog


Maximizing ROI from Outdoor LCD Campaigns in Urban Areas
Maximizing ROI from outdoor LCD campaigns in urban areas requires a strategic approach. This blog explores effective strategies, from targeting high-traffic zones to leveraging smart technology, to ensure that your outdoor advertising delivers the highest returns on investment. Learn how to make your LCD displays more engaging and relevant to your audience, while capitalizing on the power of data and analytics.
Sep 16


Using Data Analytics to Improve Outdoor Ad Targeting
Discover how leveraging data analytics can revolutionize outdoor ad targeting. By gathering real-time audience data, analyzing trends, and applying insights, brands can optimize ad placement, enhance viewer engagement, and increase ROI. In this blog, we explore how outdoor LCD signage can benefit from data-driven strategies, providing real-time adjustments and personalized campaigns.
Aug 14


Best Practices for Scheduling Content on Multi-location Outdoor Screens
Scheduling content on multiple outdoor screens across various locations can be challenging. In this blog, we dive into the best practices for efficiently managing and scheduling content on multi-location outdoor displays. From using automated content management systems to ensuring synchronized messaging, we provide valuable tips to help you maintain consistency, improve engagement, and optimize the performance of your outdoor digital signage.
Jun 5
bottom of page